Fresh from announcing the Mi 6, its modern flagship telephone, final month, Xiaomi long past and unveiled any other new phone. The Xiaomi Mi Max 2, introduced nowadays at an event in Beijing, might be to be had in China from June 1 priced upwards from RMB 1699, that’s around $247.
Xiaomi claims it bought over 3 million of the authentic Xiaomi Mi Max 2, that’s headlined via its massive display screen. the principle selling point of the second version is a big 5300mAh battery which the organisation claims will ultimate for 2 days in keeping with charge. It claims that the device can fee to 68 percentage in an hour and that its full ability will give a consumer as much as 18 hours of watching video, or 57 hours of name time.
The Mi Max 2 packs a unibody metal design and springs it on the same 6.forty four-inch length. it’s far available with 4GB RAM with the choice of 64GB or 128GB garage — that larger potential choice costs slightly more at RMB 1999, or about $290. The tool packs a 12MP rear digicam, with a five megapixel the front digicam, stereo audio system and a fingerprint sensor at the reverse. beneath the hood, the party is powered with the aid of an octacore 2.zero GHz Qualcomm Snapdragon 625 chipset.
The release of the Xiaomi Mi Max 2 comes right after Xiaomi unveiled its most up-to-date flagship, the Mi 6, final month. As we stated at that release, these are difficult times for the corporation — which buyers worth $45 billion as currently as 2014.
In 2016, rivals Huawei, Vivo and Oppo have been a few of the challengers that rose up with most economical phones and sturdy offline distribution reach to knock Xiaomi off the number one perch for smartphone income in China. Lei Jun has promised to bounce back and amplify Xiaomi’s offline commerce efforts, while he intends to continue its ‘clever tool’ environment push to boom patron engagement and generate increased revenue. indeed, the Xiaomi CEO currently likened his company to U.S. store Costco instead of Apple, the latter being a common assessment made in previous years.